{"id":2174,"count":33,"description":"Most organic denim used to mean making a compromise somewhere. The fit was off, the wash looked worthy rather than worn in, and the fabric had that stiff, unconvincing quality that made you feel like you were doing a favor rather than buying a good pair of jeans. That has changed considerably in the last few years and these are the pairs that prove it. We've been looking specifically at organic cotton jeans that can hold their own against conventional denim on every measure that actually matters: how they fit through the thigh, how the indigo ages, how the weight behaves over a full day of wearing. Sustainable credentials are not a reason to forgive a bad cut. They are just a bonus when everything else is already right. The brands in here understand that, which is why we think they're worth your attention. Good jeans first. Organic second. 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